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Although the cold winter months between Thanksgiving and New Years are traditionally slower for the housing market, it can actually be an ideal time for sellers to stand out among the competition. Here are the key reasons sellers shouldn’t put off listing their properties this winter.
Winter Buyers Are Ready to Purchase
“Buyers who urgently need to find a home due to a change in job, retirement or family situation are usually serious, eager and qualified,” says realtor Mela Veltri Case of Re/Max Right Choice Real Estate in Trumbull, CT. “When a home is staged, it’s even more attractive and typically sells much quicker and for top dollar!” And those who were on the fence during the summer, will usually make an offer in the winter to avoid an increase in mortgage rates in the new year.
Less Inventory Equals More Attention
In general, lower housing inventory in the winter months means less competition for sellers to stand out and attract prospective buyers than when the market is saturated in the spring. Not only will there be an increased likelihood for more showings, also a greater chance of receiving a top dollar offer for your property.
Online Home Searching Has No Seasons
No matter what the temperature is outside, today’s younger buyers typically don’t connect with a real estate agent until after they narrow down their search online. According to a recent NARS report on the digital age, nearly all buyers (93%) used the internet during their home search in 2018. So even though the weather may be changing, serious home buyers won’t stop shopping since they are always on the lookout—checking the latest listings on their mobile devices in their spare time.
Spring Is Just Around the Corner
Even if you don’t find a buyer during the winter months, spring is just a few months away and you will then be ahead of the game in terms of being prepared for when the early spring market kicks off just after the Superbowl. The key is to keep the house staged and decluttered so it looks fresh and show-ready for the flood of buyers who will soon be actively searching.
We love holiday decorating using everyday decor paired with fresh seasonal accents to give mantels, tables and entryways unique, personal style. Below are three of our favorite holiday trimmings with tips that will inspire you to create warm and welcoming vignettes throughout your home this season.
And don’t forget that the PJ & Company team can help you decorate your home with less stress and added style for the upcoming holiday season! Call us at 203.640.3762 or email firstname.lastname@example.org to discuss how we can create warmth and style to fit within your budget and schedule for the holidays.
- For unexpected elegant style, mix nature-inspired elements such as delicate twigs and birch wrapped candles with high-shine, gold and silver metallics and luxurious fabrics.
- Surround woodland or ceramic animals with glittery gold and mercury glass trees.
- Drape greenery on mantels with glass lanterns or hurricanes filled with sparkling ornaments and trinkets.
- Pair a chunky, wool cable knit throw with silky, beaded and faux fur pillows.
Classic Plaid Reimagined
For a traditional look with a twist, layer in texture by using on-trend tartan plaid pillows, bedding or dinnerware paired with animal print patterns and cozy faux fur fabrics.
Coastal Chic With Pops of On-Trend Blues
- Create a relaxed, beach vibe by using coastal elements in whites and creams paired with accents in an array of trending blue hues.
- Arrange shells, starfish and coral in a rustic wood bowl with touches of greenery and metallic accents.
- Consider a white Christmas tree adorned with an array of silk peacock blue ribbons and shimmery ornaments.
Click here to check out some of our on-trend holiday decorating tips for the upcoming season in Design + Decor Magazine’s recent article!
‘Tis the season to add festive cheer to your decor. No matter what holiday you are celebrating, we have some great tips for bringing that special glow into your homes. Happy decorating!
Shimmer & Sparkle
Silver and gold metallics will add chic style to any neutral room. We love the elegance of a mantle or dining table adorned with antique mercury glass candle holders and votives, classic white candles, touches of greenery and white amaryllis.
We love using a mix of mercury glass accessories to add sparkle and shine during the holidays…
Thank you to all who engaged in our two week long Holiday Decor Giveaway which ran on Facebook and Instagram. The lucky winner of the beautiful Pottery Barn Mercury Glass Hurricane valued at $50 pictured below is BETH COONEY FITZPATRICK!
Wishing you all a sparkling holiday season!