With the busy spring real estate market in full swing, it’s more important than ever for potential buyers to remember a property from the moment they step through the front door. That means thinking beyond furnishings and décor and presenting a lifestyle that they can envision with memorable, engaging accents.
Pops of Bold Hues
For the gorgeous living room shown above, our design team chose versatile navy-blue as the primary accent color which really pops and makes a statement against the soft, neutral backdrop. Since this room is one of the first that guests will notice upon entering the property, the use of an eye-catching color creates a focal point to draw potential buyers into the space. The cozy velvet side chair, accent pillows, artwork and pottery work together to create a sophisticated, unforgettable space.
Once the furnishings and decor are chosen, inviting vignettes arranged in trays and baskets help immediately draw buyers into the space and emotionally connect. In the photos above, we chose a collection of coordinating accents with texture and personality such as plants, flowers, colorful bottles, napkins and wine glasses to both convey a lifestyle and enhance the home’s unique style.
Using hanging art is a great way to add a subtle touch of warmth to help present a home in the most appealing light. We find that using simple imagery with soothing hues or text with a short message works best to add to the room’s style while not detracting from its best features. The canvas “Home Sweet Home” wall art and abstract art for fireplace shown above were the perfect finishing touches in the farmhouse style kitchen we recently staged with soft creams, wired baskets and pine furnishings.
Layering and mixing textures creates depth and visual interest in any space. In the rooms shown above we started with beautiful area rugs that contrast well with the dark hardwood flooring and added a mx of textured accents such as a faux fur throw, pillows in different fabrics, wood, gold and silver metallics, wire, glass and ceramics. The final result is an engaging space that will instantly get noticed by buyers.
With the Early Spring Selling Season officially here, it’s time to get your property ready to stand out on the market and make the best first impression for prospective buyers. Below are some of our tips for showcasing a big or small home’s best features to boost perceived value and engage buyers from the moment they step through the door.
A Neutral Foundation For the spacious, contemporary colonial above, we neutralized the dining room and front entry walls with some of our top warm taupe/grey picks from Sherwin Williams — Worldly Gray and Accessible Beige. Having a neutral foundation with both wall color and furniture makes a statement and allows a room’s architectural features (i.e. hardwood floors, molding, windows and tray ceilings) to really pop and get noticed.
Furniture Selection and Placement Whether staging a large or small space, the right furniture placement can make all the difference. For a large living room with big windows and high ceilings (as shown above), the key is to balance with warm, comfortable seating areas paired with accents that fill the space, highlight the features and engage buyers.F
For a smaller living room like the one pictured above, our team strategically chose a neutral love seat and chairs instead of a sofa to both increase perceived room size and create a warm and inviting space. In addition, arranging the furniture around the beautiful fireplace creates a focal point for buyers.
Inviting Accents and Vignettes The final touches are what really make a room inviting and memorable. Get creative with pops of colorful and coordinating modern accents arranged as vignettes for an office desk or console. Or use trays/baskets for a dining table centerpiece to help buyers emotionally connect as soon as they walk into a room.
Get ready to begin anew with some of the the latest home decor style and color trends for the New Year! Think lush velvets and natural woven fabrics, planters with a mix of botanicals, wallpaper in bold patterns, warm bronze metallics, jewel-toned hues and the industry’s Colors of the Year in coral, blues and grays. We hope our picks below spark your interest and inspire you to introduce some on-trend style that will make a chic statement all year long.
Product Sources: Crate and Barrel, Serena & Lily, Front Gate, West Elm
With a little advance planning and prep during the winter season, you can reduce home selling stress in the spring. Here’s our go-to list of what sellers should be doing now to ensure for a successful sale next spring.
1. Assess Your Home’s Condition – Inside & Out Take a step back and look at your property through the lens of your buyer to determine what needs the most attention for move-in ready appeal.
2. First Impressions Go A Long Way Tackle exterior repairs and maintain seasonal landscaping – such as cleaning gutters, raking lawn, trimming shrubs and shoveling driveways/walkways.
3. Remove Distractions & Get Organized Remove the clutter – personal items, collectibles and excessive furniture that distract from the room’s key features.
4. Make it Fresh & Bright Update anything that feels dark and dated with a neutral palette such as walls, cabinets, trim, window treatments and carpeting.
5. Create the “Wow Factor” After all the repairs and updates are complete, consider hiring a professional stager who can add the final aesthetic touches that will engage prospective buyers both online and in person.
We love holiday decorating using everyday decor paired with fresh seasonal accents to give mantels, tables and entryways unique, personal style. Below are three of our favorite holiday trimmings with tips that will inspire you to create warm and welcoming vignettes throughout your home this season.
And don’t forget that the PJ & Company team can help you decorate your home with less stress and added style for the upcoming holiday season! Call us at 203.640.3762 or email firstname.lastname@example.org to discuss how we can create warmth and style to fit within your budget and schedule for the holidays.
For unexpected elegant style, mix nature-inspired elements such as delicate twigs and birch wrapped candles with high-shine, gold and silver metallics and luxurious fabrics.
Surround woodland or ceramic animals with glittery gold and mercury glass trees.
Drape greenery on mantels with glass lanterns or hurricanes filled with sparkling ornaments and trinkets.
Pair a chunky, wool cable knit throw with silky, beaded and faux fur pillows.
Classic Plaid Reimagined
For a traditional look with a twist, layer in texture by using on-trend tartan plaid pillows, bedding or dinnerware paired with animal print patterns and cozy faux fur fabrics.
Coastal Chic With Pops of On-Trend Blues
Create a relaxed, beach vibe by using coastal elements in whites and creams paired with accents in an array of trending blue hues.
Arrange shells, starfish and coral in a rustic wood bowl with touches of greenery and metallic accents.
Consider a white Christmas tree adorned with an array of silk peacock blue ribbons and shimmery ornaments.